Virbac C.E.T. Dog Toothpaste Review for Singapore Dog Owners

Virbac dog toothpaste review — enzymatic toothpaste vs. no-brush dog dental powder

Our verdict in brief

Virbac C.E.T. is a safe, swallowable enzymatic toothpaste, and it is the paste most vet centres in Singapore and elsewhere hand out. It is not on the Veterinary Oral Health Council accepted-products list, and nor is almost any other paste: according to the November 2025 VOHC table, exactly two dog toothpastes have ever earned the seal, and C.E.T. is not one of them. That is no criticism of Virbac. It reflects how the seal is earned, and the thing that really does the work is the brush.

Brushing most days? C.E.T. is a sensible choice. Dog won't put up with a brush? A sprinkle-on dog dental powder is the routine you will actually stick to, even in a busy HDB flat schedule.

Virbac Dog Toothpaste (C.E.T.) Review: How It Works and Whether It's Worth It

Virbac C.E.T. is an enzymatic dog toothpaste made for brushing. In Singapore it is easy to find: Kohepets stocks the 70g poultry tube, and many AVS-licensed vets dispense it at the counter. If a food-topper routine suits your dog better, compare Pure Majesty Dog Dental Powder, which pairs GOX/LPO enzymes with kelp, hydroxyapatite and SHMP. This review helps you weigh up the application method and the formula before you buy.

A brand-published comparison by Pure Majesty Pets. Ingredients are taken from Virbac's published label; VOHC status was checked against the council's November 2025 table.

If a vet has ever told you to brush your dog's teeth, Virbac C.E.T. is very likely the toothpaste they had in mind. It is the default enzymatic paste in clinics. The real questions are how the enzymes work, whether the effort pays off, and what to do if your dog clamps their jaws shut the moment a toothbrush appears.

What Virbac C.E.T. Is and How the Enzymes Work

C.E.T. refers to the brand's patented dual-enzyme system. Two enzymes, glucose oxidase and lactoperoxidase, work alongside the natural enzymes in your dog's saliva to strengthen the mouth's own antibacterial defences, helping to control the bacteria behind plaque and bad breath. Unlike human toothpaste, it contains no foaming agents and no fluoride, so it is safe to swallow and needs no rinsing. That matters, because dogs can't spit.

For the next step in your comparison, read our look at Petsmile's application and formula.

Virbac C.E.T. Ingredients

The formula is short and food-grade:

  • Enzyme system: glucose oxidase, lactoperoxidase and potassium thiocyanate (the substrate the enzymes act on).
  • Mild cleaners: dicalcium phosphate and hydrated silica for gentle mechanical cleaning.
  • Base & flavour: sorbitol, glycerin, purified water and poultry digest (or one of five flavours: poultry, beef, malt, seafood and vanilla-mint). In Singapore the poultry version is the one you will see most often on the shelf.

What the VOHC List Really Says About Virbac

Almost every review of this paste either claims the VOHC seal or quietly implies it. We read the council's own table instead: the VOHC Accepted Products for Dogs list, last updated November 2025. Three points stand out, and we have not seen any of them published elsewhere.

First: the whole toothpaste category is nearly empty. Across the entire history of the programme, just two dog toothpastes hold a seal.

Every dog toothpaste on the VOHC listClaim grantedCompanyYear
Petsmile Professional Pet ToothpastePlaque onlySupersmile (Robell Research)2011
Tartar Shield PRO CARE Natural Pet ToothpasteTartar onlyTartar Shield2025
Virbac C.E.T. Enzymatic ToothpasteNot listedVirbac—

Notice that neither accepted paste holds both claims. A seal is awarded per claim, plaque or tartar, rather than as a blanket endorsement.

Second: Virbac does hold VOHC seals, just not for the paste. The company's accepted entries are the C.E.T. VEGGIEDENT chews (FR3SH, Zen and Flex, in all sizes), awarded plaque and tartar claims in 2020. So a shopper who sees "C.E.T." on a box and assumes the seal covers the whole C.E.T. range is making an understandable mistake. The chews carry it; the tube does not.

Third, and this is the point that reframes the question: VOHC submission is voluntary and requires the manufacturer to pay for two controlled trials. Being absent from the list means a company hasn't run and submitted that particular trial. It does not mean a product failed. Read the seal as proof of a completed trial, never as a ranking of products against each other. By the same standard, we will say it plainly: our own dental powder does not carry a VOHC seal either, and any brand that lets you assume otherwise is selling you the logo rather than the data.

A note on regulation here: in Singapore, pet supplements are regulated by AVS as animal feed, a category that covers pet food, treats, dog chews and supplements. Neither the VOHC seal nor AVS's feed rules amount to a clinical ranking, so the evidence below is what counts.

Does the Enzyme System Do Anything Without Brushing?

This is the question owners really care about, and until recently the honest answer was that nobody had properly tested it. In 2026, Gawor et al. published a randomised, controlled trial of a topical enzyme-and-antiadhesive oral gel applied once a day without brushing in 32 dogs over one month, following a full scale and polish (Journal of Veterinary Dentistry, 2026;43(3):194–200, DOI 10.1177/08987564251399724, PMID 41364523). The gel group built up less plaque than the control group.

Read the methods before the headline. The control arm received no oral hygiene whatsoever: no brushing, no placebo routine, nothing. So the trial shows that a daily enzyme gel beats doing nothing. It does not show that it matches a toothbrush, because a toothbrush was never part of the study. Three of the six authors were employed by MP Labo, the gel's manufacturer, which the paper discloses and which is worth bearing in mind.

That is the state of the evidence, stated accurately: strong support for daily mechanical brushing, genuine but narrow support for enzyme products used without a brush, and no head-to-head trial comparing the two. Current research does not convincingly show that an enzyme system alone can stand in for brushing.

Looking for an easier daily dental routine?

Try our 12-active dental powder, made to support cleaner teeth and fresher breath without adding another brushing session. S$64 per bottle, or S$128 for 3 and S$192 for 5. Free worldwide shipping — ships to Singapore with duties and GST prepaid (DDP), nothing to pay on delivery. Made in North America under GMP, with a certificate of analysis for every batch.

Shop Dog Dental Powder →

For supportive care only; not a substitute for veterinary diagnosis or prescribed treatment.

Flavour matters more than owners expect: a paste your dog dislikes is a paste that never gets used.

Owner brushing a dog's teeth with an enzymatic dog toothpaste on a soft-bristled brush

If your priority is a dental food topper combining hydroxyapatite, kelp and a GOX/LPO enzyme system, compare the Pure Majesty formula and its bundles. Choose by the ingredients and the application you want; a longer ingredient list on its own does not prove better clinical results.

The Catch: It Only Works If You Brush

Here is the honest part. The enzymes help, but it is the mechanical action of brushing that actually removes plaque before it hardens into tartar, and that means brushing every day, or at least several times a week. Two more things worth knowing:

  • Enzymatic pastes such as C.E.T. are widely recommended but are not on the Veterinary Oral Health Council (VOHC) accepted-products list for a plaque or tartar claim; brushing technique and consistency deliver the results.
  • Daily brushing is the gold standard, yet surveys repeatedly show that most owners can't keep it up, and that is where the real-world gap opens. Long working hours, evening walks to the dog run and a dog that hates having its mouth handled all eat into the habit.

If you and your dog can build a daily brushing habit, C.E.T. is an excellent, safe choice. If you can't, a tube sitting in a drawer does nothing.

Sprinkling a no-brush dog dental powder over a bowl of food as an alternative to toothpaste

Virbac Toothpaste vs a No-Brush Dental Powder

For the many dogs who won't tolerate a toothbrush, the practical question isn't "which toothpaste?" but "what works without brushing?" Our dog dental powder takes that route: a 12-ingredient formula you sprinkle over food, combining enzymes with hydroxyapatite (a building block of tooth enamel) and kelp, with no brushing needed. It is especially handy for small HDB-approved breeds such as Shih Tzus, Maltese and Toy Poodles, whose crowded teeth tend to gather plaque, and for Singapore Specials who were never taught to accept a brush.

FactorVirbac C.E.T. toothpasteDental powder (sprinkle-on)
How it's usedApplied with a toothbrushSprinkled over food
Brushing needed?Yes, ideally every dayNo
Key activesDual-enzyme systemEnzymes + hydroxyapatite + kelp (12 actives)
VOHC sealNoNo
Where to buy in SingaporeVet centres and KohepetsPure Majesty Pets online, delivered DDP
Best forDogs that accept brushingDogs that refuse brushing
Mechanical plaque removalYes (from the brushing)No; chemical/enzymatic action only

Be realistic about the trade-off: nothing beats the mechanical scrubbing of a brush, so if your dog tolerates it, brushing with an enzymatic paste remains the gold standard. A powder wins on adherence: the best dental routine is the one you will actually do every day. We set out the full comparison in dog toothpaste vs dental powder.

How to Choose

  • Your dog lets you brush: Virbac C.E.T. with a soft brush or finger brush, most days of the week. An ADA-compliant soft-bristled, flat-head toothbrush is itself VOHC-accepted for plaque and tartar, so the brush has earned a seal that most pastes haven't.
  • Your dog fights the brush: a sprinkle-on dog dental powder is a more realistic daily habit.
  • Either way: combine home care with professional cleanings at your vet centre, and read the VOHC list as a record of completed trials rather than a league table.

For the complete routine, see our dog dental powder guide and browse our dog dental supplements, part of our range of liquid dog supplements and care.

When to See Your Vet in Singapore

Home care slows plaque; it doesn't reverse established dental disease. If your dog has persistent bad breath, red or bleeding gums, brown tartar or a broken tooth, or is dropping food or pawing at their mouth, book a dental check with your AVS-licensed vet. AVS publishes a public registry of licensed vet centres, so you can confirm a clinic before you go. Many dogs need a professional clean under anaesthesia, and home products work best afterwards to maintain the result. For out-of-hours problems such as a fractured tooth or facial swelling, 24-hour clinics include, for example, VES Hospital on Whitley Road and Beecroft Animal Specialist & Emergency Hospital on Alexandra Road.

To compare your daily-care options, read our Arm & Hammer vs Virbac C.E.T. toothpaste comparison, our explainer on how enzymatic dog toothpaste works, and our VetriScience Perio Support review.

Frequently asked questions

Is Virbac C.E.T. toothpaste VOHC approved?

No. Checked against the VOHC accepted-products table for dogs updated in November 2025, C.E.T. Enzymatic Toothpaste does not appear. Virbac does hold VOHC seals, but for its C.E.T. VEGGIEDENT chews, which were awarded plaque and tartar claims in 2020. Only two dog toothpastes have ever been accepted: Petsmile Professional (plaque, 2011) and Tartar Shield PRO CARE (tartar, 2025). Being absent from the list means no trial was submitted, not that one failed.

Is Virbac C.E.T. toothpaste good for dogs?

Yes. It is an enzymatic toothpaste from Virbac, it is safe to swallow, and its dual-enzyme system helps to control plaque bacteria. How well it works depends almost entirely on regular brushing, ideally every day. Dogs that won't be brushed get little benefit from any toothpaste.

Where can I buy Virbac C.E.T. toothpaste in Singapore?

Kohepets lists the 70g poultry tube online; your AVS-licensed vet can also advise on toothpaste options. Prices change often, so check the retailer's current S$ price before you buy.

How does Virbac enzymatic toothpaste work?

It uses a patented dual-enzyme system of glucose oxidase and lactoperoxidase that works with your dog's saliva to boost natural antibacterial activity against plaque-forming bacteria. It contains no foaming agents or fluoride, so it is designed to be swallowed without rinsing.

Do you have to brush with Virbac toothpaste?

Yes. The enzymes help, but the mechanical action of brushing is what physically removes plaque before it hardens into tartar. A 2026 trial in the Journal of Veterinary Dentistry did find that a once-daily enzyme gel reduced plaque without brushing over one month, but its control group received no oral care at all, so it beat nothing rather than a brush.

What can I use if my dog won't let me brush?

A no-brush dental powder added to food is the usual alternative. Look for one that combines enzymes with ingredients such as hydroxyapatite and kelp. It won't replace the scrubbing action of a brush, but a routine you can keep up every day usually beats a perfect method you give up on. Pure Majesty Dog Dental Powder ships free to Singapore with duties and GST prepaid.


Ingredient lists come from the manufacturer's published labelling and may change. VOHC status was checked against the council's published table dated November 2025 and can change as new products are accepted. Dental disease is common and often needs professional treatment; ask your vet about diagnosis and cleaning.

Sources: Virbac — C.E.T. Enzymatic Toothpaste (product information) · Veterinary Oral Health Council — Accepted Products for Dogs, November 2025 · Gawor J.P. et al., Journal of Veterinary Dentistry 2026;43(3):194–200 · AAHA — Dental Care for Pets · AVS — Animal feed: general information and classification · AVS — Public registry of licensed veterinary centres

Ready to pick your daily dental powder? See the Pure Majesty formula, serving guide and current bundles and decide whether our ingredient combination suits your dog's routine.

This article is for general information only and is not a substitute for advice from your veterinarian. If your dog shows signs of illness, contact your AVS-licensed vet.